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Jo Hunter, Consultant & Managing Director Pollen Strategy

Jo HunterJo is an experienced consultant and marketing professional with an extensive track record in strategic planning, marketing strategy, brand management, offer development, innovation, benchmarking and research. She has more than ten years’ experience working with high profile domestic and international organisations in both the commercial and not-for-profit sectors.

Jo's started a new journey after she left her full-time marketing manager role to have her son. She had found the corporate world quite soul-destroying and wondered how she could realign her values with her work. Realising authentic purpose must come from the heart Jo utilised her broad experience as a management consultant with well-known Perth firm The Marketing Centre (later Black House) and as a member of the senior leadership group at Force Technology International, an Australian market leader in telecommunications peripheral to form Pollen Strategy in 2010.

Pollen Strategy’s guiding philosophy is that an organisation’s success is about more than just growth. Their goal is to help businesses reach their potential, not only from a profit generation or growth point of view, but also in terms of the social or environmental capital these companies return to society.

Jo has recently consulted on projects for the West Australian Football Commission, WAFL, Australian Institute of Management WA, RAC, WALGA, Lionel Samson Sadleir’s Group, RTRFM, Gloucester Park Harness Racing, Water Polo WA and the Serpentine Jarrahdale Shire.

At Pollen Strategy they use strategic planning to help organisations improve their performance and increase their contribution to our world.

Find out more about Pollen Strategy:   www.pollenstrategy.com.au